Operators Manual
Puzzling Out The Web
When you’re having a conversation that turns to the Internet and the other person starts mentioning web sites, do you suddenly feel as though they are speaking a foreign language to you? The technologically shrewd folks fling about terminology that truly stupefies a lot of people. Here are a few of the more common geek words and their definitions so next time you’ll be able to follow along. Visit this site for further information on internet marketing.
E-Commerce specifically pertains to offering a good or service for sale over the internet. Just as a shirt might be sold in a store, with E-commerce that shirt can be sold on the Internet. In today’s market, there are tons of stores totally absent a storefront in real time. This is because they conduct all their business on the Internet.
“HTML” means Hypertext Markup Language, the language used to compose and display Web pages. “Tags” are formatting phrases used in HTML to govern how text and pictures are displayed on a Web page. To make a phrase on a website bolded, for instance, you would put “b>” in front of it and “/b>” after it, so it would look like this: b>I am bolding this phrase/b>; the Web knows that all the words between the tags are meant to be bolded. However, HTML is made up of many more of these tags, and combined they make up the content on a website. HTML is the language that allows your Web browser to display all the pages you come across.
A search engine is a website which allows you to find other websites whose address you do not know through the use of keywords. Some examples of search engines are Google, AOL, Ask Jeeves, and Bing, but there are so many more out there. Literally thousands of search engines exist, but Google is the most popular, which is why when people go to www.google.com to learn about a topic, they often say that they’re “Googling” it. This site teaches you about web marketing solutions.
The term SEO refers to Search Engine Optimization; it is the steps taken to make a website easily recognized by and highly ranked within the search engines. Typical search engines use a number of benchmarks to determine which sites will appear on the results page and how high they will appear. The function of SEO is to enhance a Web site’s probability of appearing more toward the top of the list of results.
Dynamic Sites are those that have content that is constantly changing. There are several database programs that site operators can use to have this new information reach their web page. As the name implies, static pages may remain essentially the same for a lengthy period. Some sites consist of both static pages and dynamic pages; for example, a site could have a frequently updated home page, but there are likely to be elements of the page that rarely change like the contact information or history of the company.
Common file formats on the internet include PDF’s, GIF’s, EPS’s, JPG’s among many others. You’ll sometimes here people refer to an image in JPG. This simply is an indication that they need an image which is saved in the JPG file format. Images can have different qualities that can make them more compressed so that they will load more quickly on a Web site. Larger images that have been saved in a TIF format are typically printed because they require a higher quality printout. Just like images, text documents can also be saved in different formats like the PDF format, which offers compression that retains quality, yet results in a smaller file size.
We hope you’re less confused now, but if you still have questions about any techie-sounding Webspeak you may hear — just Google it!
Earth: The Operators Manual